Caps for Kids
branding
In 2018, our client came to us ready for a brand refresh that honored their existing identity while evolving it for what was next. We expanded the system with new advertising assets and branded stationery that brought cohesion and polish across every touchpoint.
We set out to create the next evolution of this brand, one that placed patients at the heart of the story and positioned the organization for growth.
OUR APPROACH
Caps for Kids is New Orleans based non-profit that has been established and supporting children with cancer for 30 years.
Their mission is clear, to bring as much joy as possible to kids navigating cancer with caps signed by their famous heroes.
Our client trusted us to refresh their existing brand – creating a look and feel that could resonate with a broader audience and carry the organization into its next evolution.
Over time we worked with this client on a contract basis to update their creative suite after the brand refresh was complete.
WORKING WITH SCOUT
This setup gave our client the freedom to scale creative support as needed – paying only for what they needed, when they needed it.
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Logo Refresh
Advertising
Brochure
Stationary – Business cards, Letterhead, Envelopes, etc
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Email communication to keep projects on track
Limited hours to complete each deliverable
