Doorman Design
branding + website
In the winter of 2025, we partnered with the founder and owner of Doorman Designs, Alex Geriner, on a brand refresh and full website overhaul. Working closely with his team, we envisioned a subtle evolution – one that honored the brand’s foundation while elevating it to meet its next chapter.
To refresh their existing brand and create a website that truly showcases the beautiful craftsmanship of this work.
OUR APPROACH
The founder and owner of this New Orleans based furniture design company is a long standing Scout client. We have been the creative extension of this company since its foundation – partnering closely to shape and evolve the brand as the business has grown.
For this project, we collaborated with the founder and his team on a brand refresh that elevated the company to its next chapter, then designed and built a website experience that fully aligns with the refined brand, showcasing the craftsmanship, vision, and integrity at the heart of the work.
Our client decided to work with us on a contract basis for this brand refresh and website design project.
WORKING WITH SCOUT
This structure supported our client in understanding a finite cost for this scope of work and prioritize the deliverables they needed us to lead and discern what their internally team could facilitate from there.
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Brand Refresh
Brand guide
Website Design and Build
Website documentation
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Zoom check-ins as needed through project completion.
We love the way this project turned out and how brilliantly our client has been able to maintain it.
See the website live
